Jacksonville is no stranger to resilience. After the Great Fire of 1901, which destroyed much of downtown, Jax rebuilt itself bigger, bolder, and stronger. The Rise Up Tee pays tribute to that legacy of perseverance and renewal. A phoenix rising from the ashes.

Designed by Varick Rosete, with striking typography, this shirt is more than style—it’s a statement. It honors Jacksonville’s ability to rise from the ashes, stand tall through challenges, and keep moving forward. Perfect for 904 Day or anytime you want to wear your city’s strength on your chest.

• triblend tee

• Inspired by Jacksonville’s rebirth after the 1901 fire

• Hand screen printed

• Produced to order – ships in 14 business days

• Limited edition Duval pride design

PRODUCTION INFO:
All of our Wolf & Cub tees are made to order which means we don’t mass-produce, and that your shirt is printed just for you. Please allow up to 14 business days for production and shipping. We promise it’s worth the wait! XO.